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Startups need to have a good understanding of the fundamentals of finance. If you want to convince banks or investors that your business idea is worthy of an investment, important startup accounting records such as income statements (incomes and expenses) and financial forecasts can help.

Startups’ financials often are based on a straightforward formula. Either you have cash or you are in debt. Cash flow can be a challenge for new businesses. It’s essential to watch your balance sheet and be careful not to overextension yourself.

You’ll need debt or equity funding to make your business profitable. Investors typically consider your business model, projected costs and revenue, and the likelihood of a return on their investment.

There are numerous ways to help you bootstrap your business. From obtaining an enterprise credit card with a 0% APR introductory period to crowdfunding platforms, there are plenty of options. But, it’s important to note that the use of debt or credit cards can hurt your personal and business credit score. You should always pay off your debt on time.

You may also take out loans from family and friends who are willing to invest. While this is an excellent alternative for your startup but you should make sure to make the conditions of any loan in writing to avoid conflicts and ensure that everyone knows the implications of their contribution to your bottom line. If you give the owner of your startup shares and they become an investor. Securities law is applicable to this.