Many private companies see an initial public offering as a means to increase their profits. However, this is a complex process and comes with significant risk. It requires meticulous planning and strategic foresight to ensure long-term success.

The first step in planning an IPO is to formulate and present your equity narrative that communicates to investors your strategy for value creation and distinguishes your company from the competition. This is essential to establish an attractive valuation and attracting the interest of analysts, investment bankers and underwriters.

The next step is to assess your leadership team and management. An IPO is a risky business and you must ensure that the management team you choose to work with can handle it. For instance an IPO can bring on additional financial reporting requirements and tax implications. This could require adding a finance or tax specialist to the executive team. Additionally, you will need to decide if you want to have dual class stock, which grants the founders and other managers distinct voting rights.

A solid track record of financial accountability and control is crucial for an IPO. This includes a well-defined SOX program, which must be put in place and reviewed prior to the IPO. It’s also critical to review your current records system which includes minutes, material agreements, capitalization files and historical options grants. This is important for meeting SEC and bank underwriter requirements. It is important to determine whether the company has « material weaknesses » so that you can fix them before going public.

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